GIFT CARDS
Plastic gift cards, those easy-to-reach, easy-to-purchase, colorful items conspicuously available at the checkout counters in retail and grocery stores, are growing quickly in their use and popularity.

Many gift purchasers seeking an appropriate present for holidays, birthdays or this season of high school and college graduations see plastic gift cards as a quick and easy solution to their gift-giving dilemma. Gift cards let recipients determine exactly what to buy for themselves. They will get precisely what they want or need.